StorIQ

Results

Real Results From Real Operators

Numbers pulled directly from client FMS and analytics data. Not impressions. Not clicks. Move-ins, occupancy, and revenue.

80%+

of clients rank in the top 3 Google results within 90 days

+37%

average move-in volume increase alongside a 41% lower cost per move-in

41%

reduction in cost per move-in within 60 days of switching

500+

storage facilities powered by StorIQ

Case Studies

Five Operators. Five Turning Points.

Every case study below is measured in the metrics that matter: move-ins, revenue, and portfolio value.

Featured Case StudyPortfolioLSAs + Google AdsLocal SEO + SEO

+$6.93M

Portfolio Value Added

$77K More Monthly Revenue, $6.93M in Portfolio Value in 14 Months

A portfolio operator grew monthly revenue from $240K to $317K in 14 months, a $77K monthly gain, by launching Local Services Ads, Google Search Ads with offline move-in conversion tracking, local SEO, and on-page SEO across the portfolio. At a 60% NOI margin (40% expense ratio), that gain capitalizes to $6.93M in added portfolio value at an 8 cap.

$317K

monthly revenue, up from $240K

+$77K

added monthly revenue

+$46.2K

added monthly NOI at a 60% margin

Monthly Revenue Growth

14 months of portfolio revenue growth · monthly revenue ($K)

Implied Portfolio Value

Revenue at a 60% NOI margin (40% expense ratio), annualized and divided by an 8% cap rate · implied portfolio value ($M)

Methodology: monthly revenue is converted to NOI at a 60% NOI margin (40% expense ratio), annualized, then divided by an 8% cap rate. The $77K monthly revenue gain converts to $554.4K in annual NOI, which at an 8 cap equals $6.93M in added value.

+158.7%

Organic Move-Ins

First quarter versus latest quarter · organic move-ins

SEOPPCMulti-market

14-Market Operator Doubles Online Rentals and Triples Organic Move-Ins

An established operator spanning 14 core markets had plateaued: online rentals and organic move-ins were flat, holding back growth initiatives. StorIQ overhauled their rental experience, SEO, and paid media strategy to reignite demand across every market.

The Starting Point

  • Monthly online rentals stuck around 60 to 65 units despite seasonal peaks

  • Organic search move-ins averaged under 35 per month

  • 14 distinct local markets, each with unique competitive dynamics

What StorIQ Did

  • Rebuilt all 14 Google Business Profiles: categories, products, posts, and fresh photos

  • Optimized every facility page with title tag and meta description testing

  • Ran a backlink and citation campaign on industry and local websites

  • Geo-fenced Google Ads in pin mode captured overflow demand from adjacent metros

  • Local Services Ads captured immediate-need renters

The Results

  • Move-ins grew from 154 to 269 per month

  • Online rentals increased from 64 to 127 (+98%)

  • Online rentals from SEO grew from 33 to 89 (+170%)

  • Organic traffic rose from 941 to 1,696 sessions (+80%)

  • On track for full stabilization across every market, paving the way for new site expansions

+160%

Net Move-Ins

Q3 versus the following Q1 · move-ins

TurnaroundSEOPPC

From $4K Monthly Loss to High Occupancy: A Small-Market Storage Turnaround

A newly built facility was losing over $4,000 monthly with no steady marketing system and no improvement in traffic or move-ins during peak season. Expansion plans were on hold until the existing units reached profitable occupancy.

91.2%

Occupancy in 12 Months

One year lease-up from opening · % occupancy

Lease-upNew buildPPC

New Build Lease-Up: 91.2% Occupancy in Just 12 Months

A newly constructed facility opened in January 2024 with zero occupancy and little local recognition. New facilities typically take two years or more to lease up. This one did it in twelve months.

+239.1%

Online Rentals

Q3 versus Q4 · online rentals

TurnaroundSEOCalifornia

Declining Performance Turnaround for a California Facility

A California facility faced declining move-ins through late 2023 and early 2024, with occupancy bottoming out at 58.63% in May 2024. They needed a turnaround before peak season returned.

The Bottom Line

41%

Lower Cost Per Move-In

Within 60 days of switching from their agency to StorIQ, on average. Verified against FMS move-in data, not platform-reported conversions.

Get Your Numbers

Cost Per Move-In, Compared

With a traditional agencyBaseline cost per move-in
With StorIQ, within 60 days41% lower

The same budget produces roughly 1.7x the move-ins.

In Their Words

What Operators Are Saying

"Our move in's have performed very well. We will do 2x the Net Move In's as last month. Great stuff."
Steve Mackey, Mack Industrial / StorQuest

Steve Mackey

Mack Industrial / StorQuest

"Working with StorIQ has been a game changer for us. Their expertise in marketing and generating move-ins helped us increase our occupancy in just a few months. They truly feel like partners invested in our success."
Kevin Bell, Storage Hutch

Kevin Bell

Storage Hutch

"I see us ranking in the one and three spots on Google every single time!!! That's so awesome. Great job!"
Jonas Duckett, Store It Quick

Jonas Duckett

Store It Quick

"Since my call with John 2 days ago, my position on Google has gone from 47 to 8!! Thanks John!! You're the man."
Brandon Klekamp, Storage Units Near Me LLC

Brandon Klekamp

Storage Units Near Me LLC

"Very thorough and knowledgeable marketing of our storage facility. Great customer service."
Peter Hostetler, Small Town Storage

Peter Hostetler

Small Town Storage

"John has been an incredible help with my Google Ads! Thanks to his expertise, my ads are now performing much better while costing me less. His support and insights have been invaluable. I highly recommend John to anyone looking to improve their Google Ads performance!"
Mayra Tellez, EZ Self Storage

Mayra Tellez

EZ Self Storage

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